A DECISION WAS MADE HERE

Every day in supermarkets, people make important decisions, mostly when that Oreo craving kicks in. Nothing staged, nothing retouched, nothing forced. We’re capturing those spontaneous choices with simple, real images. A small but deeply human behavior, summed up in one line: A decision was made here.

Global CEO/CCO: Bruno Bertelli
Global CCO: Cristiana Boccassini / Mihnea Gheorghiu
Global CSO: Bela Ziemann
CCO: Camilo Carvajal
CSO: Juan David Gonzalez
GCD: Juan "Tiko" Romero
Associate Creative Directors: Giulia Trimarchi / Gian Marco Panichelli
Creative Directors: Laura Camila Oviedo / Alejandro Chavez / David Prado Ramírez / Lukas Vergel Álvarez
Art Director: Emanuela Gein Lombardi
Copywriter: Natasha Anatra
Production Company: PXP
Photographer: Leyther Orozco / Black Thunder Studio

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